What Is Alexandra Cooper Net Worth? Inside Her Massive Podcasting and Media Fortune
You’ve probably found yourself wondering about Alexandra Cooper net worth after seeing her dominate podcast charts and social media buzz. How much is she really making from her wildly successful show Call Her Daddy and her growing media empire? You’re not the only one asking—let’s dive into what’s fueling her income and fame in 2025.
Who Is Alexandra Cooper?
If you’ve listened to a podcast in the last few years, there’s a high chance you’ve heard of Call Her Daddy. Alexandra Cooper, born August 21, 1994, is the powerhouse behind it. She’s an American podcaster, media personality, and the co-creator and host of the weekly comedy and advice podcast that exploded in popularity for its candid, raw, and often hilarious takes on sex, relationships, and modern culture.
Originally launched in 2018 with co-host Sofia Franklyn, Call Her Daddy quickly became a cultural phenomenon. Since then, Alex has taken full control of the show and turned it into a one-woman media empire. Her ability to blend humor, honesty, and boldness has made her a top voice in podcasting—and fans can’t help but wonder how much money that voice is earning.
What Is Alexandra Cooper’s Net Worth in 2025?
So what’s the real number behind Alexandra Cooper net worth in 2025? According to estimates from industry sources and financial insiders, her net worth is currently around $25 million to $30 million.
That massive figure comes largely thanks to her exclusive multi-year deal with Spotify, which reportedly paid her $60 million—one of the biggest deals in podcast history. Factor in brand partnerships, merchandise, and her growing media company, and it’s easy to see how her wealth keeps rising.
Just a few years ago, she was making waves as a breakout podcaster. Now, she’s in a league with A-list entertainers and moguls.
Main Sources of Alexandra Cooper’s Income
You’re probably wondering where all that money comes from. Alexandra Cooper doesn’t just rely on one income stream—she’s turned Call Her Daddy into a platform that generates cash from every angle.
Spotify Podcast Deal
Her most famous payday came when she signed that landmark deal with Spotify. The exact breakdown hasn’t been made public, but sources say it covers not just licensing her podcast, but also giving Spotify first rights to additional projects or spin-offs she may develop. This deal secured her financial status and gave her full creative control.
Advertising and Sponsorships
Even within the Spotify deal, Alexandra still earns through ads. With millions of listeners per episode, her podcast ad slots sell for premium rates. Major brands in beauty, wellness, lifestyle, and tech want a piece of her audience—and they’re willing to pay for it.
Merchandise and Brand Collaborations
Alex also sells official Call Her Daddy merch—think apparel, hats, and mugs stamped with her show’s iconic phrases and branding. It’s not just a side hustle; her merchandise line taps into her fanbase’s identity and loyalty.
She’s also done successful brand partnerships with names like Victoria’s Secret, Tinder, and more—deals that further boost her income and online presence.
Media Company and Production
Alexandra has stepped into the role of media mogul by launching her own production company, The Unwell Network, in partnership with Alex Cooper Media. Through this venture, she supports and develops new shows, creators, and content. This long-term play not only adds to her wealth but positions her as a leader in entertainment production.
Book Deals and Appearances
You’ll also find Alexandra Cooper writing, speaking at events, or working on media adaptations of her life and podcast. A book deal or a streaming series based on Call Her Daddy wouldn’t be surprising—and would add even more to her already-impressive net worth.
Alexandra Cooper’s Rise to Fame and Career Highlights
Alexandra Cooper’s story is the perfect mix of right place, right time—and a whole lot of drive. She started out as a YouTube vlogger and former college athlete before entering the podcasting world in 2018. That’s when Call Her Daddy debuted and blew up, largely due to its honest, explicit, and hilarious look into dating and sex from a woman’s perspective.
The show originally launched under Barstool Sports and quickly gained a cult following. When tensions arose between Alex and her original co-host Sofia, the drama played out in the public eye. But Alex emerged stronger, signing the solo Spotify deal that took her from podcaster to millionaire entrepreneur.
Some of her most popular episodes include celebrity interviews with Miley Cyrus, Hailey Bieber, and Cole Sprouse, all of which showcase her growing reach beyond traditional podcast fans.
Social Media Influence and Online Brand
Alexandra Cooper knows exactly how to control her image. Her Instagram alone has millions of followers, and she uses it to promote episodes, tease guests, and share behind-the-scenes looks at her life. On TikTok, she shares everything from relatable clips to podcast highlights that rack up millions of views.
She’s built her personal brand around being the “big sister” who gives unfiltered advice—and people love her for it. That relatability helps her maintain high engagement and trust with her audience, which in turn attracts high-value sponsors and media interest.
Her online presence isn’t just about followers—it’s a revenue engine. The more she connects with fans, the more she grows her empire.
Lifestyle, Spending, and Public Persona
Let’s talk about how she spends her millions. Alexandra Cooper’s lifestyle is aspirational, but not overly flashy. She’s known for living in luxury apartments in New York and Los Angeles, traveling often, and dressing in a mix of designer and elevated casual brands.
She’s posted glimpses of her life with her fiancé, film producer Matt Kaplan, and their dog, creating a picture of balance between success and down-to-earth relatability. She’s also a wellness advocate and shares routines around skincare, fitness, and self-care.
Her fans admire her confidence and ambition—but also how transparent she is about therapy, mental health, and personal growth. That authenticity sets her apart in the influencer space and helps her build long-term loyalty that fuels her income.
Featured image source: english.elpais.com
